Cookie Policy

This Cookies Policy sets out the basis on which we, Three Towns Office Equipment Limited (trading as Office Chairs UK), use cookies and similar technologies on or in relation to our website, https://www.officechairsuk.co.uk (our website). This Cookies Policy is effective from 25 May 2018.
‘Essential’ cookies are automatically placed on your computer or device when you access our website or take certain actions on our website. ‘Non-essential’ cookies and other technologies are only placed on your computer or device if you have consented to us doing so. For information on the difference between essential and non-essential cookies, see the section below entitled About cookies.
For information on how you consent and how you can withdraw your consent to us placing non-essential cookies and other technologies on your computer or device, see the section below entitled How to accept or reject cookies.

Contents
• About cookies
• List of cookies used
• Essential cookies
• Non-essential cookies
• Facebook Pixel
• How to accept or reject cookies
• Copyright

About cookies

What are cookies?
Cookies are small data files sent by a website’s server to a web browser, processor memory or hard drive and stored there. They can be used for a range of different purposes, such as customising a website for a particular user, helping a user navigate a website, improving that user’s website experience, and storing that user’s preferences and login information.

Essential and non-essential cookies
Cookies can be classified as either ‘essential’ or ‘non-essential’.
Essential cookies: these are cookies that are either:
• used solely to carry out or facilitate the transmission of communications over a network; or
• strictly necessary to provide an online service (e.g. our website or a service on our website) which you have requested.

Non-essential cookies: these are any cookies that do not fall within the definition of essential cookies, such as cookies used to analyse your behaviour on a website (‘analytical’ cookies) or cookies used to display advertisements to you (‘advertising’ cookies).

Session and persistent cookies

Cookies can be classified as either ‘session’ or ‘persistent’, depending on how long they last after they are placed on your browser.
Session cookies: session cookies last for as long as you keep your browser open. They expire when you close your browser.
Persistent cookies: persistent cookies expire at a fixed point in time or if you manually delete them from your browser, whichever occurs first.

First and third party cookies

Cookies can be classified as ‘first party’ or ‘third party’.
First party cookies: these are cookies placed on your device by our website domain.
Third party cookies: these are cookies placed on your device by third party website domains.
If you require further information about cookies in general, please visit www.allaboutcookies.org

List of cookies used
We use the following cookies on or in relation to our website:

Name of Cookie Essential or non-essential? Type of cookie? First party or third party cookie? Session or persistent? Expiry date

Purpose of cookie
ASP.NET_SessionId Essential Functional First party Session Session Preserves the visitor’s session state across page requests.
ocuk_DisplaySaveUserBasket Essential Functional First party Persistent 29 days Enables basket and checkout functionality.
_cfduid Non-essential Functional Third party Persistent 1 year Used by the content network, Cloudflare, to identify trusted web traffic.
vsid Non-essential Functional Third party Session End of browser session. Live chat functionality cookie used to keep live chat private by tracking the connection to the live chat.
test_cookie Non-essential Functional (advertising related) Third party Session End of browser session. Used by Google to check if browser’s user supports cookies.
_ga Non-essential Analytical First party Persistent 2 years Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
_gali Non-essential Analytical First party Session End of browser session. Used to generate statistical data on how the visitor uses the website.
_gat Non-essential Analytical Third party Session End of browser session. Used by Google Analytics to throttle request rate.
_gid Non-essential Analytical First party Session End of browser session. Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
OTZ Non-essential Analytical Third party Persistent 29 days G+ usage button related cookie.
gwcc Non-essential Analytical First party Persistent 3 months Google cookie used to track conversion rate for mobile phone calls.
_wios Non-essential Analytical Third party Session End of browser session. Cookie used to determine user’s device.
_wiou Non-essential Analytical Third party Persistent 1 year Cookie used to determine user’s device.
IDE Non-essential Advertising Third party Persistent 2 years Used by Google DoubleClick to monitor the efficiency of an advert clicked on by a user and marketing future ads.
NID Non-essential Advertising Third party Persistent 6 months Registers a unique user ID for the purpose of targeting advertisements.

Essential cookies

These are cookies which are strictly necessary for our website to be able to operate or to provide you with a service on our website which you have requested. We use the following essential cookies on:
– a first party session cookie to preserve the user’s state for the duration of their browser session. This cookie is called ASP.NET_SessionId and expires at the end of the user’s browser session.
– a first party persistent cookie that enables basket functionality. This cookie is called ocuk_DisplaySaveUserBasket and expires after 29 days.
Legal basis for processing: we process information about you contained in or obtained from essential cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: ensuring our site functions properly and providing you with online services you have requested.

How to opt out of essential cookies
Most browsers allow you to block all cookies, including essential cookies. Please note, however, that if you block all cookies, parts of our website and its functionality may not work or display properly.
You can delete existing cookies from your browser by clearing your browsing data and ensuring that the option to delete cookies is selected.
For more detailed information on how to accept and reject cookies, including guidance for specific browsers, please see the section below entitled How to accept or reject cookies

Non-essential cookies

We use the following types of non-essential cookies on our website:
• Functional cookies
• Analytical (or performance) cookies
• Targeting (or advertising) cookies

Functional cookies

These are cookies that are designed for purposes such as enhancing a website’s functionality. These are either not strictly essential for the website or functionality which you have requested to work, or are cookies which serve non-essential purposes in addition to their essential purpose. We use the following functional cookies on our website:
– a third party persistent cookie used by Cloudflare to identify trusted web traffic. This cookie is called _cfduid and expires after 1 year.
– a third party session cookie used to track the connection with the live chat facility on the website to keep the connection private. This cookie is called vsid.
– a third party session cookie to recognise whether you have accepted the use of cookies on our website. This cookie is: test_cookie.
– a third party cookie used by Google Analytics to regulate the amount of traffic to Google’s servers. This cookie is called _gat.

How to opt in or out from functional cookies
See the section below entitled How to accept or reject cookies

Processing information about you contained in or obtained from functional cookies
Legal basis for processing: we process information about you contained in or obtained from functional cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). We will only process such personal information if you have consented to us placing cookies on your computer or device.
Legitimate interests: improving your website experience and providing or enhancing the website’s functionality.
For further information on how we use the information gathered from our use of functional cookies, please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://officechairsuk.co.uk/privacy-policy

Analytical (or performance) cookies

Analytical (or performance) cookies track and gather data about what a user does on a website. These cookies are not essential for our website or its functionality to work. We use the following analytical cookies on our website:
• Google Analytics cookies help us understand how you engage and interact with our website, including how you came to our website, which pages you visited, for how long and what you clicked on, your location (based on your IP address), your browser type and operating system. The Google Analytics cookies used on our website are:   _ga, _gat, _gali and _gid. _ga is a persistent cookie expiring after 2 years. The other cookies are session cookies.
• We use a third party persistent cookie called OTZ which collects information in relation to the G+ button usage. This expires after 29 days.
• We use a third party Google Analytics cookie to track conversion rates in relation to phone numbers in our advertisements. This cookie is called gwcc and will expire after 3 months.
• We use a third party session cookie called _wios and a third party persistent cookie called ¬_wiou to determine the device a user is using. _wiou expires after 1 year.

More information
Google Analytics cookies are classified as first party cookies as they are set by our website domain, although Google collects and processes information from our use of Google Analytics. To find out more about how Google handles information collected from Google Analytics, see Google Analytics’ privacy policy, which is available here: https://support.google.com/analytics/answer/6004245
For information on how Google uses data from cookies it uses, please visit www.google.com/policies/privacy/partners/

How to opt in or out from analytical cookies
See the section below entitled How to accept or reject cookies
To opt out of Google Analytics tracking across all websites in general, you can do so here: http://tools.google.com/dlpage/gaoptout

Processing information about you contained in or obtained from analytical cookies
Legal basis for processing: we process information about you contained in or obtained from analytical cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: analysing how individuals use our website to help us improve our website and business. For further information on how we use the information gathered from our use of analytical cookies, including profiling, please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.officechairsuk.co.uk/privacy-policy.

Targeting (or advertising) cookies

Targeting (or advertising) cookies record information about your visit to and use of our website for advertising purposes. We use the following targeting cookies on our website:
– Google remarketing cookies to display advertisements to you about our goods and services across the internet, including on other websites you visit. Google uses cookies to display advertisements to you about our products and services on other websites and locations across the internet based on the fact that you have visited our website. Google may also display other advertisements across the internet to you about third party services using the Google AdSense network, although this is beyond our control. The third party persistent cookies used to remarket advertisements to you are IDE and NID. These cookies expire after 2 years and 6 months respectively.

For more information about Google remarketing, click here: https://support.google.com/adwords/answer/2453998?hl=en

How to opt in or out from advertising cookies

See the section below entitled How to accept or reject cookies

Legal basis for processing: consent (Article 6(1)(a) of the General Data Protection Regulation).
Consent: you give your consent to the purposes for which we process your information using advertising cookies by switching on the relevant cookies using our cookie control tool. For further information on how we use the information gathered from our use of advertising cookies, including automated decision making and profiling please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.officechairsuk.co.uk/privacy-policy

More information
For information about the cookies Google uses in relation to the above, see the ‘Advertising’ section on the Types of cookies used by Google page in Google’s cookies policy, which is available here: https://www.google.com/policies/technologies/types/
For information about how Google uses data from cookies for its own purposes, please visit the following link www.google.com/policies/privacy/partners/

How to opt in or out from third party cookies
See the section below entitled How to accept or reject cookies

Processing information about you contained in or obtained from third party cookies
Legal basis for processing: consent (Article 6(1)(a) of the General Data Protection Regulation).
Consent: you give your consent to the purposes for which we process your information using third party cookies by switching on the relevant cookies using our cookie control tool. For further information on how we use the information gathered from our use of third party cookies, including automated decision making and profiling, please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://officechairsuk.co.uk/privacy-policy

Other technologies

Facebook Pixel
We use Facebook Pixel on our website. Facebook Pixel is a tracking code which allows us to track and monitor the success of advertisements we use on Facebook and to improve the effectiveness of those advertisements by recording information such as the device you used to access our website and the actions you took on our website using cookies. We may also use Facebook Pixel to create retargeting advertisements and custom audiences for our advertisements on Facebook and on our website.
Facebook aggregates data gathered from our use of Facebook Pixel on our website with data it gathers from other sources, in order to improve and target advertisements displayed on its website or via its services, to improve its systems and to provide measurement services to third parties which use Facebook’s advertising services. You can find out more about how Facebook handles information they collect about you and other individuals by accessing their privacy policy, which is available here: https://www.facebook.com/about/privacy

How to opt in or out
See the section below entitled How to accept or reject cookies

Legal basis for processing: consent (Article 6(1)(a) of the General Data Protection Regulation).
Consent: you give your consent to the purposes for which we process your information using Facebook Pixel by turning on the relevant cookies using our cookie control tool. For further information on how we use the information gathered from our use of Facebook Pixel, including automated decision making and profiling, please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.officechairsuk.co.uk/privacy-policy

How to accept or reject cookies

There are a number of different ways in which you can accept or reject some or all cookies and similar technologies. Some of the main methods of doing so are described below.
You are welcome to block the use of some or all of the cookies we use on our website. However, please be aware that doing so may impair our website and its functionality or may even render some or all of it unusable.
You should also be aware that clearing all cookies from your browser will also delete any cookies that are storing your preferences, for example, whether you have accepted cookies on a website or any cookies that are blocking other cookies.
You can find more detailed information about cookies and adjusting your browser settings by visiting www.allaboutcookies.org

Accepting or rejecting cookies

Cookie control tool
You can accept or reject non-essential cookies by turning on or off the relevant settings on our cookie control tool.

Browser settings
You can accept or reject some or all cookies (for example, blocking all third party cookies) by adjusting your browser settings. If you do not know how to do this, the links below set out information about how to change your browser settings for some of the most commonly used web browsers:
– Google Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB
– Mozilla Firefox: https://support.mozilla.org/en-US/kb/delete-browsing-search-download-history-firefox?redirectlocale=en-US&redirectslug=Clear+Recent+History
– Microsoft Internet Explorer: https://support.microsoft.com/en-us/help/278835/how-to-delete-cookie-files-in-internet-explorer
– Apple Safari: https://support.apple.com/kb/PH5042?locale=en_US
Some browsers, such as Chrome and Firefox, allow you to change your settings to browse in ‘incognito’ mode, limiting the amount of data placed on your machine and automatically deleting any persistent cookies placed on your device when you finish your browsing session. There are also many third party applications which you can add to your browser to block or manage cookies.

Existing cookies
To clear cookies that have previously been placed on your browser, you should select the option to clear your browsing history and ensure that the option to delete or clear cookies is included when you do so.

Google Adsettings
You can manage and opt out of personalisation of advertisements by Google by visiting Google’s ad settings page here https://adssettings.google.com/ and by:
– unticking the button entitled ‘Also use Google Account activity and information to personalize ads on these websites and apps and store that data in your Google Account’; and
– switching the ‘Ads Personalisation’ setting off (i.e. by ensuring the switch at the top of the page is set to the left/grey and not the right/blue).
Alternatively, you can install a free browser plugin here: https://support.google.com/ads/answer/7395996

Google Analytics Opt-out Browser Add-on
You can opt out of Google Analytics tracking by installing the browser add-on which is available here: http://tools.google.com/dlpage/gaoptout

Facebook Pixel
You can block Facebook Pixel by turning off the relevant cookies using the cookie control tool.

Disconnect for Facebook
You can install a browser add-on tool called ‘Disconnect Facebook pixel and FB tracking’. This will stop Facebook tracking you on third party websites. You can install the tool here:
• For Chrome: https://chrome.google.com/webstore/detail/disconnect-facebook-pixel/nnkndeagapifodhlebifbgbonbfmlnfm?hl=en
• For Firefox: https://addons.mozilla.org/en-GB/firefox/addon/facebook-disconnect/

European Interactive Digital Advertising Alliance Tool
You can opt out of Facebook and other companies that participate in the Digital Advertising Alliance in Europe from showing you interest based ads by visiting http://www.youronlinechoices.com, selecting your country, clicking ‘Your Ad Choices’, then locating Facebook (and any other companies you want to block) and selecting the ‘Off’ option.

Copyright

The copyright in this Cookies Policy is either owned by, or licensed to, us and is protected by copyright laws around the world and copyright protection software. All intellectual property rights in this document are reserved. Where we display the GDPR Privacy Policy logo on our website, this is used to indicate that we have adopted a privacy policy template provided by GDPR Privacy Policy as the basis for this Privacy Policy.